How to Set Up an Online Estate Agency

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A Guide to Setting Up Your Online Estate Agency


Welcome to Danny Kelly new blog, Danny is an estate agent consultant based in Bicester. He provides expert advice on residential and commercial properties in the UK. If you ever thought of starting your own estate agency read the below blog to find out how to do this. 

The past few years saw the emergence of a new property service type. Online estate agents have started emerging where they offer to sell properties for a fixed and low fee. These estate agents offer to sell properties through the use of marketing methods that are primarily internet-based. The services are generally scaled down too and the fees are generally low.

Online estate agents offer varied services. There are those that choose to replicate the typical services that high street agents offer. However, a majority of these companies offer a no-frills approach where the seller will have to do a bulk of the work. If you are interested in setting up your very own online estate agency, it is handy to have your own start-up checklist to guide you on the things that you need to prepare if you are going to make it.

Choose the right software. You want to choose the right provider for your estate agent software before you start commissioning the website. You will also need to find out if the web company that you will hire to get your website up for you will be able to integrate the software of your choice. This is also a good time to ask them about the costs involved.

Danny Kelly Estate Agent


Broadband timing is very important when setting up your site. It is best to give more allowance during the broadband setup and make sure there is more than what you actually need. Make sure that you pay attention to the domains too. It is best to not only get the .co.uk domain but also the .com too as this will help save you from a lot of trouble in the future.

You will need to invest in your branding. It is always best to have this professionally produced. You need a logo that will represent what the company truly is since it is going to be the face of your business. Be particular of the shape and the colours. It needs to be sizeable too since you are going to use this branding in various media such as print, shops, and on your websites.

You will need to decide on a hardware too. You have the choice of going for a PC or a Mac. You want to choose one that is compatible with your software provider. In addition, it may be best for you to avoid wireless networks as they tend to be prone to connection dropping. You will also need to setup email accounts to make sure that you are able to successfully get potential customers to easily reach you.

Social media setup is very important too. Considering how many people access these platforms these days, they can become such effective settings for you to promote the business and to reach out to even more potential clients in the process. You do need to commit to it though so setting up is not enough, you will need to find ways on how you can successfully sustain such a presence too.

While it is true that online estate agents tend to push a bulk of the work to the seller, it is also a fact that the costs are considerably lower compared to what high street agents charge. This is why it is expected that people are likely to continue to flock to these providers moving forward. 

Learn more about Danny Kelly Estate Agent here, Like Danny Kelly Estate Agent on Facebook here and Follow Danny Kelly Estate Agent on Twitter here.


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1 comments

  1. It has been my dream to build my own online estate agency. Danny Kelly is just so generous for sharing these! Thanks man. You're awesome.

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